When it comes to outdoor clothing, sustainability is becoming an increasingly important factor for consumers. As awareness of environmental issues grows, many outdoor clothing brands are stepping up to the challenge of creating eco-friendly and sustainable products. Here are 10 sustainable outdoor clothing brands that are leading the way in the industry.
1. Houdini: Swedish outdoor outfitter Houdini is a pioneer in sustainability, with a long-standing commitment to using low-impact fabrics and greener manufacturing practices. The brand was among the first to introduce the concept of circularity in outdoor apparel, and they have sustainability ingrained in their brand ethos. Houdini’s reuse marketplace and rental stores, along with their concept store in Stockholm called Houdini Circle, showcase their dedication to sustainability.
2. Patagonia: Patagonia is considered a beacon of sustainability in the outdoor clothing industry. The brand uses responsible materials, works with Fair Trade Certified factories, and reduces their carbon, waste, and water footprint. Patagonia recently reset their Quandary line of shorts and pants with recycled fabric and a repair-friendly design, emphasizing their commitment to durability and longevity.
3. Outerknown: Known for their surf and lifestyle apparel, Outerknown is proof that sustainable outdoor clothing can be stylish and comfortable. The brand offers apparel made from Regenerative Organic Certified cotton and recycled polyester, showcasing their commitment to eco-friendly materials. Outerknown’s new natural wool fleece jacket, the Woolaroo, highlights their focus on sustainable alternatives to traditional synthetic materials.
4. Superstainable: Danish brand Superstainable focuses on environmentalism and performance in their outdoor gear. The brand uses eco-friendly materials like Global Organic Textile Standard cotton and limits the use of chemicals and water in production. Superstainable shares their sustainable improvements and offers advice for building a responsible outdoor wardrobe, emphasizing the importance of choosing natural fibers over synthetic materials.
5. Jack Wolfskin: Germany-based Jack Wolfskin has been on a journey to transition away from harmful chemicals like PFAS since 2012. The brand’s Texapore Ecosphere technology provides weatherproofing without the use of harmful chemicals, showcasing their commitment to sustainability. Jack Wolfskin is aligned with the Paris Agreement goals to reduce emissions and create a more sustainable supply chain.
6. Pressio: UK-based Pressio offers a range of running and hiking apparel made from recycled and eco-friendly materials. The brand uses innovative technologies like EcoDye, which reduces water and chemical usage in the dyeing process. Pressio’s focus on sustainability extends to all aspects of their production, from materials to manufacturing processes.
7. Prana: Prana creates men’s and women’s apparel for hiking, yoga, climbing, and more, using sustainable materials like organic cotton, hemp, and recycled wool. The brand is committed to sourcing 100% sustainable fibers by 2025 and ships all products in recyclable containers, showcasing their dedication to sustainability.
8. Cotopaxi: Certified B Corporation Cotopaxi focuses on creating products using repurposed, recycled, and responsibly sourced materials. The brand also allocates a portion of their revenue to fight poverty and support community development initiatives, demonstrating their commitment to social and environmental sustainability.
9. tentree: Canadian brand tentree is dedicated to planting ten trees for every product sold, with a goal of planting one billion trees by 2030. The brand uses eco-friendly materials like organic cotton, Tencel, and recycled polyester in their products, emphasizing their commitment to sustainability and environmental conservation.
In conclusion, these 10 sustainable outdoor clothing brands are leading the way in the industry by prioritizing eco-friendly materials, responsible manufacturing practices, and a commitment to sustainability. As consumers become more conscious of the environmental impact of their purchases, these brands are setting a positive example for the future of outdoor clothing.
