John Karam, the Senior Social Media Manager at Hashtag Social Media Agency, is a seasoned professional who understands the power of internet culture and trends. In a recent article, Karam delves into the origins of the “demure” trend, how trends spread online, and how brands can leverage this phenomenon to connect with their audiences.
The term “demure” has a long history, dating back to the late 14th century. Originally derived from the Anglo-French word “meur,” meaning “mature” or “discreet,” it has evolved over the centuries to describe someone who is modest, reserved, or serious. Today, “demure” often carries a playful hint of coyness or affected modesty, making it a popular trend in internet culture.
Internet culture spreads like wildfire, with memes, viral content, social media platforms, online communities, and influencer marketing playing key roles in shaping trends. Memes are the lifeblood of internet culture, spreading quickly and morphing with each share. Social media platforms like TikTok, Instagram, and Twitter are where trends are born and spread, while online communities and forums serve as incubators for cultural elements. Influencers, with their large followings and engaging content, are instrumental in spreading trends and shaping online conversations.
The origins of internet culture can be traced back to the early days of the web, where online communities formed around specific interests and hobbies. These early adopters created subcultures that eventually influenced mainstream trends, laying the foundation for the vibrant internet culture we see today.
Brands can leverage the “demure” trend and broader internet culture to create engaging and relevant marketing strategies. By embracing the trend, collaborating with influencers, creating shareable content, engaging with online communities, monitoring trends, and being authentic, brands can connect with their audiences in a meaningful way.
John Karam’s insights offer valuable guidance for brands looking to navigate the ever-evolving landscape of internet culture. By understanding the power of trends and leveraging the “demure” trend, brands can create compelling marketing strategies that resonate with their target audience. Karam’s expertise as a Senior Social Media Manager at Hashtag Social Media Agency shines through in his thoughtful analysis and practical advice for brands seeking to thrive in the digital age.
